43 Articles tagged with AI


  • 5 Ways Artificial Intelligence is Transforming CRM

    In this current climate it’s is crucial for companies to raise the bar when it comes to customer service. Customers now research products, raise complaints or ask questions through different channels. CRM has to now keep up with businesses’ priorities of staying ahead of the competition through customer satisfaction and care. AI may be the answer to that; we take a look how it will complement CRM software and help optimise business ops: ...read more
  • What's The Difference?: Artificial Intelligence vs Machine Learning

    Artificial Intelligence is deemed to be the next big thing in the IT world- a technology which has been talked about for more than half a century. The current scene is buzzing with the terms “AI” and “Machine Learning”, which sometimes get mixed up or appear interchangeable. They can seem to be the same thing, however they’re not quite, which may lead to some mix-ups....read more
  • Chatbots: The Future of CRM and AI

    CRM is becoming more and more entwined with artificial intelligence. Whether it’s Salesforce’s Einstein, or Dynamics 365 Customer Insights, all these features rely on AI. So, what will be the main focus in 2018 for CRM providers? Simply put, chatbots. ...read more
  • European Talent Wars: The State of European Tech Report

    The latest report published by the venture capital firm Atomico, has found that there’s a massive talent war happening across the whole of Europe. The State of European Tech report surveyed 3,500 investors, founders and members of the tech community to collect data on hiring and investments, as well as to understand current trends and attitudes. ...read more
  • Salesforce states that myEinstein will allow users to build AI apps just with clicks

    Last week at the Dreamforce conference in San Francisco, Salesforce unveiled myEinstein, their machine-learning platform that they say will allow developers and admins to create custom AI apps simply with clicks. The platform is being promoted as a tool that will enable Salesforce customers to build more personalised and smarter experiences through two new services. The first service is called Einstein Bots. Einstein Bots can be trained to expand customer service workflows by automating tasks like retrieving information, while the second service Einstein Prediction Builder is a tool that allows for the automatic creation of custom AI models. These AI models will be able to predict outcomes for any object/field in Salesforce.John Ball, Salesforce’s general manager and senior VP stated that they are democratising AI by giving admins and developers the power to transform their processes and customer interactions with myEinstein....read more
  • 6 Myths Surrounding Artificial Intelligence

    Artificial Intelligence has long been a fascination of mankind. Now with the rapid development of capabilities within this field, it’s safe to say that as much as there are those thoroughly excited about the revolutionary impact it’ll have on our lives, there are also those that are casting a net of fear. Take Jack Ma (Alibaba founder) for example, who in June said that AI is a massive threat to jobs and he didn’t stop there, stating that he thinks it could also start WW3. The fear of job losses is prevalent in the AI conversation, a constant discussion linked to any technological advancements throughout history. Kara Swisher (Recode founder) has also agreed with Ma, telling NPR that any repetitive job is finished because it will soon be automated.While there will certainly be some jobs that’ll become obsolete, it’s hard to imagine the new roles that will emerge from this new technological revolution, but there will be new ones rest assured....read more
  • Forgery Robots: AI and Identity Theft

    Artificial Intelligence is quickly becoming useful in a wide array of industries and fields. What AI can do is evolving incredibly fast on a day to day basis and while some may think that fearing the “rise of machines” is a bit over the top, the advent of artificial intelligence does indeed pose some serious concerns. Now with AI at our fingertips we can analyse massive amounts of data and information and use it to predict outcomes, but it can also be used to forge and mislead. ...read more
  • The Power of Pictures: Salesforce announces image recognition capabilities for Marketing Cloud

    Salesforce announced its new marketing product Einstein Vision for Social Studio. It provides image recognition capabilities to Marketing Cloud’s social media products, thus enabling the power of pictures to drive business insights.Social Studio already provides business insights from words on Twitter, however social media is no longer primarily text-based, it has become a visual environment. According to Deloitte, in 2016, 2.5 trillion photos were predicted to be shared online. By introducing Einstein Vision for Social Studio, Salesforce now allows companies to find out and understand how product images are being used online....read more
  • Salesforce: New Einstein APIs and Platform Services

    The newest release by Salesforce is the Einstein Platform Services and APIs. This new offering includes Einstein Intent, Einstein Sentiment and Einstein Object Detection. The Einstein platform was introduced last year in September and it is an AI offering designed especially for customer relationship management (CRM). ...read more
 

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