19 Articles in the category Strategy


  • The Power of Pictures: Salesforce announces image recognition capabilities for Marketing Cloud

    Salesforce announced its new marketing product Einstein Vision for Social Studio. It provides image recognition capabilities to Marketing Cloud’s social media products, thus enabling the power of pictures to drive business insights.Social Studio already provides business insights from words on Twitter, however social media is no longer primarily text-based, it has become a visual environment. According to Deloitte, in 2016, 2.5 trillion photos were predicted to be shared online. By introducing Einstein Vision for Social Studio, Salesforce now allows companies to find out and understand how product images are being used online....read more
  • Keeping Up To Date With ERP Advances: Dynamics 365 and Employee Engagement

    When implementing a new ERP system, you may be facing a lengthy process. Due to this potential drawn out process, the solution could be creeping close to obsolescence during the time a company progresses from discovery to go live. The ERP market is very fast-paced with product development happening at an accelerated rate which means that end-users need to stay up to date with their ERP solutions. ...read more
  • ​5 Mistakes to Avoid When Migrating to The Cloud

    Mistakes in business aren’t only time-consuming, they can also be very expensive. Depending on the severity of the overlook, it can also be a massive impediment in the face of moving forward. With anything tech-related this can be true, but it is particularly relevant when it comes to cloud migrations. ...read more
  • How AI Is Changing The Online Retail Industry

    Artificial Intelligence is the next big thing in tech, however it’s already all around us; from the news you see on social media, to Alexa and Siri. It wasn’t going to be long until retailers sunk their teeth into this new tool and trend. Retailers have been following the same steps in recent years, with enhanced websites being made more user friendly and attractive, to easier access to payment methods and now they’re focusing on AI. The retailers that aren’t getting on board with this from the on-set, will be playing catch-up over the next few years, that’s for sure!...read more
 

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